
Dec 1, 2025
What does your company culture say about you as a leader? Culture is defined as the shared attitudes, values, goals, and practices that characterize your organization.
But often, company culture is unintentionally shaped by what you do, not what you say. What you do says more about your culture than what you say.
Today we're talking with Brandi Kelly, who has journeyed from social worker to superintendent to CEO of Spark HOPE EDU.
After climbing the education ladder and reaching the top, Brandi discovered that success without fulfillment was taking a toll on her health and stealing her sense of purpose. The higher she climbed, the further she got from the people she wanted to serve.
So, Brandi started Spark HOPE EDU and is passionate about bringing hope back to burnt-out leaders who feel lost and under pressure to perform. She helps them rediscover their purpose, lead themselves well, and create cultures where people feel valued as human beings—not just employees.
Join us for an honest conversation about the cost of striving, the power of practicing the pause, and why HOPE is the leadership quality your team needs most right now.
Redeem Your Business Today by the Following:
How can we honor God in our business?
Surrender your striving.
God reminded Brandi to "be still and know that I am God." You can do all things through Christ who gives you strength, but you have to give it to Him first.
Be a dealer in hope—your people want to know there's a brighter future ahead. When you lead with hope, you foster trust, compassion, and stability in your organization.
One challenge from today:
Practice the pause.
When emotions run high and people push your buttons, take a step back and take a deep breath. A leader who brings calm brings stability to the organization.
Start tomorrow by checking in with your people as human beings, not just employees. Ask "How are you?" and not just about their projects. People are craving connection because that's how God wired us.
More About Brandi Kelly
Website: www.sparkhopeedu.com
The HOPE-Fueled Leadership Kickstart
Free download, first chapter of Lead with H.O.P.E.
Book: Lead with H.O.P.E.: Building a System of Self-Efficacy
More About David Schmidt
Free E-Book: What God Says About Business: 5 Uncommon Truths for the Modern Business
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